
I remember the first time a personal computer was purchased for my household, it was a sleek looking beige box with a screen and a slot for a “floppy” disc, along with a matching keyboard and a one button mouse. On the side of the box you could see the recognizable, multicolored apple logo. That’s right my first personal computer was a Mac.
Without knowing it we had just joined the growing community of people who wanted to reach a better living by including technology in their everyday routine, we became a part of the apple users.
This might sound very familiar if you were a part of your average North American household, but being from Hispanic background things tended to be a little different. At first you had to get used to reading the instructions and programs in English as well as adapting to a keyboard that worked with the same language. Nevertheless you could still be able to obtain and enjoy the technology like everyone else around the world.
Truth is I believe this is what Steve Jobs envisioned, being able to allow people the opportunity of acquiring a piece of equipment tailored to the needs and wants of an individual. Something that at first wasn’t possible across the globe and certainly not in many remote areas of Latin America.
Nowadays the wait is not that long whenever a new product is released because of all the global connections, Hispanics have more acquisitive power as well as the ability to get and test all things apple firsthand. This is possible in part thanks to the persistence of a great visionary, someone who knew that someday countries and distances wouldn’t matter. The day finally came, Latin America is now more visible than ever and Hispanics have a better way to communicate.
To that I say thank you, Steve Jobs!

